In the crowded WEB3 space, Crypto.Page needed to distinguish its unique concept. The task was not merely to build a website, but to create an immersive, interactive experience that encapsulates innovative spirit and stands out from the competition.
To meet this challenge, we ventured beyond the conventional website format. We crafted a unique site, abundant with 3D elements and fluid animations, designed to fully immerse users in the interactive environment. Our approach was to create a storytelling digital journey, where users feel a sense of presence within the universe. The objective was to captivate users while effectively communicating the unique value proposition.
One of the key features of the site is its use of advanced 3D graphics and animations, which are powered by WebGL and Three.js. These technologies enable the creation of immersive and visually engaging environments that bring the platform's social media content to life.
The website's design is not only stylish but also distinctively unique, accentuated with gradients and neon elements, weaving a narrative of the interconnected crypto universe, mirroring the principle of decentralization. It ensures that the project's core concept is easily understood, making the user's journey through the site both engaging and informative.
Before we started, we studied user flow and developed a customer journey map to better understand user behavior and accelerate their journey to the final CTA - “Book a Demo”. This particular work is key on the UX side of the design, it helped us achieve our goal with the Edtch lending site, which is to attract more new customers to the product
The final stage was the development of the website. We used cutting-edge web development technologies, including WebGL, Three.js, React Three Fiber. The site's back-end architecture is built on a MongoDB database, which provides a robust and scalable data storage solution. The use of an AWS stack ensures that the site is highly available, scalable, and secure.